House of Dereon has just launched their AW12 campaign.

The Autumn/Winter 2012 collection displays a boho-chic theme, and some of the designs are very “country”, hmm taking us to texas, eh, Bey?

The line includes on-trend designs from floor length skirts to leather skinnies and casual jersey tops paired with jeans. The collection has more than enough black dresses for our winter wardrobes.

The brand was created and developed by Beyoncé and her mom Tina Knowles. Tina had this to say about the collection:

“I am so excited about this autumn and winter ad campaign. The images of Beyoncé are amazing and we had a lot of fun using the festival experience as our inspiration. Like music, fashion has a universal appeal and we look forward to hearing the consumer’s reaction to the new campaign and to the collection.”

The collection is already up for grabs, with select pieces on sale. Start shopping now at

Are you impressed?

Image: FBD, Zimbio

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